flux branding
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we transform brands
from now to next.
Flux is a Brand Transformation Studio.
Strategy driven.
Innovation inspired.
Human focused.
We build brands that Excite.
Flux is a brand transformation studio that helps ambitious brands make their mark. We're dreamers, problem solvers, strategists and creatives committed to developing stories that bring brands to life.
To get where you're going, you need to know who you are. The IDEA Method is our proven process for revealing authentic brand identities. Driven by strategy and collaboration, we craft brand position, voice and visual language, then deliver it across touchpoints.
Ignite
Brand Discovery
Brand Discovery This is the initial spark between you and Flux, a 360-degree assessment of your current situation.
Distill
Brand Positioning
Brand Positioning Findings are refined into the strategy that defines and differentiates your brand.
Energize
Brand Identity
Brand Identity We create tangible brand elements like visual language and core messaging.
Activate
Brand Expression
Brand Expression Communications and campaigns that build awareness and inspire action.
Trusted by changemakers.
We think out loud.
Take a look inside the Flux mind.
The Powerful Nature of Brand Archetypes
The biggest companies in the world make their brands more attractive and understandable by using brand archetypes to inform their…
The Ultimate Guide to Rebranding a Company
Are you thinking about rebranding a company right now? If you are, it’s important to remember this isn’t the work…
The Season of Giving
With Thanksgiving behind us the holiday season is in full swing. I bet most of you spent last Friday, like…
Flux Branding Collaborates with Gordon Ramsay on Food Stars Finale
BREAKING: Flux Branding Contributes to SmartCups Victory in 2023, Clinching $250,000 Grand Prize Kudos to Chris Kanik of SmartCups on…
5 Successful Rebranding Examples (+ Case Studies)
Successful rebranding examples happen a lot more quietly than unsuccessful ones. When a rebrand is unsuccessful, people get loud about…
11 Tips for Attracting and Retaining Talented Employees With Branding
Talented employees are hard to find. You post job listings on a dozen different job boards (including LinkedIn). You post…