flux branding
The Powerful Nature of Brand Archetypes
The biggest companies in the world make their brands more attractive and understandable by using brand archetypes to inform their…
Inspiration: Book Cover Design
Visual communication is incredibly powerful. Because the brain processes images faster than words, how something looks is integral to how…
Curiosity in Branding:
What’s your brand identity? An explorer? A guide? A ruler? Are you a jester, a magician? Brand engagement is the…
Sweet Escape: Chocolate Packaging
We’re always looking for inspiration. Whether it’s maps, posters or packaging, whether we’re on the road or at the grocery…
Inspiration: Drinking Up Design
We think a lot about packaging here at Flux. Packaging is where design and brand experience come together at an…
Joy Brands
Flux is a brand transformation studio. We take brands from now to next by crafting identities that catch eyes and…
Inspiration: The Political Posters of Sister Corita Kent
This month, we’re thinking about the power of design to change hearts and minds. To shift the political needle. To…
Brand Identity is Marketing Infrastructure
Infrastructure is trending. USA lawmakers agreed on a $1.2 trillion infrastructure bill. Regardless of your opinion, it’s a once-in-a-lifetime investment…
