flux branding

Design History: Victorian Valentines

Design History: Victorian Valentines

It’s no secret that here at Flux we love design history. Anything can be a doorway into some fascinating design…

Viva Magenta: Pantone Color of the Year 2023

Viva Magenta: Pantone Color of the Year 2023

It’s the end of the year. We’re giving gifts, decorating, and spending time with family and friends. Holiday parties. New…

Cooper Hewitt 2022 NDA Winners

Cooper Hewitt 2022 NDA Winners

October 17-23 is National Design Week. Launched in 2006, it’s a time to celebrate the power of design in our…

LIV on Pico Naming Party

LIV on Pico Naming Party

It’s always fun to see the brands we make enter into the world. We’ve been hard at work with Cityview…

How Formula 1’s Rebrand Strategy Changed the Game

How Formula 1’s Rebrand Strategy Changed the Game

  We’re not all racing fans at Flux– but Alex has convinced us why the sport is worth talking about….

Strong Cup of Design

Strong Cup of Design

Design Inspiration: Coffee Packaging This month, we’re featuring a brand we built for Flax Coffee Co., an organic coffee company…

Inspiration: Drinking Up Design

Inspiration: Drinking Up Design

We think a lot about packaging here at Flux. Packaging is where design and brand experience come together at an individual scale, making it deeply personal and highly powerful for forging brand to consumer connection.

Time for change

Time for change

    There are mile markers in everyone’s lives–when something so significant happens that afterward you’re never the same. Transformation…