flux branding
How To Choose the Right Rebranding Agency for Your Business
Rebranding is an exciting time in a company’s life. And, like any exciting time, it has its challenges. Do you…
Viva Magenta: Pantone Color of the Year 2023
It’s the end of the year. We’re giving gifts, decorating, and spending time with family and friends. Holiday parties. New…
10 Ways To Build an Ironclad Brand Reputation Strategy
Your personal reputation is the sum of what people say about you. Whether they’ve known you for years or have…
What’s the Value of Branding?
Branding is a company-wide effort that takes time, energy, and resources. It’s not easy. It’s not cheap. We’ve talked about…
More Than a Logo: What Is a Branding Strategy?
Just about everyone you meet will have some idea of what a “brand” is. But while the imagery and aesthetics…
Balancing Product Marketing vs. Brand Marketing in Business
Striking the right balance of product marketing vs. brand marketing can determine where your company’s money goes – and whether…
The 4-Part Rebranding Checklist for a Successful Rebrand
While every business will have its own tailored branding experience, a rebranding checklist can help you prepare for all the…
Cooper Hewitt 2022 NDA Winners
October 17-23 is National Design Week. Launched in 2006, it’s a time to celebrate the power of design in our…
