Sky Ala Moana

Client: Avalon Group

Touch the sky. Sky Ala Moana is a new, twin-tower high-rise residential project located in the heart of Honolulu, adjacent to the island’s most influential shopping center. Flux Branding crafted an original identity for the project. Inspired by the relaxed atmosphere of Honolulu, the design uses varying atmospheric colors. Flux developed a visual language that’s contemporary and modern, a departure from the tropical or kitsch themes typically associated with Hawaii. An interactive website with searchable floorplans includes extensive information about the property. A 60-page printed book features original photography of the surrounding area.