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The Powerful Nature of Brand Archetypes

The biggest companies in the world make their brands more attractive and understandable by using brand archetypes to inform their…

5 Successful Rebranding Examples (+ Case Studies)

Successful rebranding examples happen a lot more quietly than unsuccessful ones. When a rebrand is unsuccessful, people get loud about…

Keeping Time: The Year of the Dragon

As 2024 ramps up and the Year of the Dragon begins, we’re thinking about time. February 10th marks the official…

Flux Branding Collaborates with Gordon Ramsay on Food Stars Finale

BREAKING: Flux Branding Contributes to SmartCups Victory in 2023, Clinching $250,000 Grand Prize Kudos to Chris Kanik of SmartCups on…

10 Rebranding Services Your Company Could Benefit From

Rebranding services cover a wide spectrum of offerings. When you start looking at which ones your company needs for its…

Why You Need Internal Branding + 6 Tips for Success

Internal branding is the unsung hero of some of the world’s most successful brands. When we talk about branding as…