flux branding

Shimahara_Brand Shimahara_Brand

The cinematic advantage.

This cutting-edge architecture visualization firm needed an updated look to match their aesthetic approach. Flux created a brand that’s as beautiful as their work.

 

Client

Shimahara Visual

Real Estate

Shimahara Visual
  • Positioning
  • Identity
  • Naming
  • Website
Shimahara_onesheets
Shimahara_detail_sm 650 x 375

Positioning

Shimahara Visual is a high-end visualization studio that works with starchitects all over the world. Their beautiful illustrations, films, and renderings do more than show an idea– they tell the story of a place. We came up with the concept of “cinematic advantage” to describe Shimahara’s narrative approach.

Shimahara_Brand

Visual Language

We crafted a modern, bold visual language that played on an attention to materiality, futuristic forms, architectural structure, and a sense of directorial perspective.

Identity

Sleek stationery and business cards carried the new brand identity across touchpoints. We balanced a beautiful charcoal black with natural paper for a look that’s both elevated and tactile at the same time.