flux branding

First Tuesday | June 2025

First Tuesday | June 2025

A journal of the ever-changing state of change in the branding world. June 2025  | Edition 174 PERSONAL NOTE Take…

First Tuesday |  May 2025

First Tuesday | May 2025

A journal of the ever-changing state of change in the branding world. May 2025  | Edition 173 PERSONAL NOTE May brings…

Sirens vs Lighthouses

Sirens vs Lighthouses

  In his latest book, The Siren’s Call: How Attention Became the World’s Most Endangered Resource, Chris Hayes delivers a…

Sustainability in Branding

Sustainability in Branding

Sustainability in Branding: Reflecting on Earth Day and the Future of Design As Earth Day approaches, it serves as a…

Pantone Color of the Year 2025: Mocha Mousse

Pantone Color of the Year 2025: Mocha Mousse

Nurturing Comfort, Redefined: Meet Mocha Mousse As the calendar turns to 2025, Pantone’s Color of the Year delivers a warm…

Leveraging Fortune in Branding

Leveraging Fortune in Branding

Lucky Charms of the World. March has arrived, bringing with it the festive spirit of St. Patrick’s Day, a day…

Supporting Los Angeles: How You Can Help

Supporting Los Angeles: How You Can Help

After the fire… what comes next? At Flux Branding, we take immense pride in our Los Angeles roots. Our city…

The Art of Ornament Design:

The Art of Ornament Design:

When we think about holiday decorations, one of the first images that comes to mind is the sparkling array of…