flux branding

7 Benefits Exceptional Branding Brings To Your Business

7 Benefits Exceptional Branding Brings To Your Business

What are the benefits of a brand? Branding a term that’s newly defined in terms of modern communications, and has…

Making A Brand Pivot

Making A Brand Pivot

  Brands are facing new challenges. The rules have changed and it’s time to pivot. The great pandemic of 2020…

The Pit & The Pendulum

The Pit & The Pendulum

>Is your brand ready for the changes ahead?   Great brands evoke an emotional response when people encounter the product,…

The Paradox of Progress

The Paradox of Progress

  As things get better, there’s more to lose. We finally reached the end of the 2020 campaign season. It’s…

Branding vs Propaganda

Branding vs Propaganda

Star Spangled Branding The explosive momentum of the Internet has created a perfect environment for quickly spreading images and ideas…

Brands In Flux

Brands In Flux

Brands are everywhere, influencing your behaviors by manipulating your emotions. That’s been the case for decades. But the rapid evolution…

Brand Your Purpose

Brand Your Purpose

My tendency is common among business owners. To ensure consistently high quality, I scrutinize the smallest detail. The thinking process…

Are you Contagious?

Are you Contagious?

  You don’t want to get Covid-19, but you certainly want your brand to spread like a coronavirus —without deadly…