Client: Ocean West Capital Partners
Ocean West Capital Partners acquired an office building, located in the attractive Burbank entertainment district. Steps from Disney, Warner Brothers and Universal Studios, the property was endowed with exceptional infrastructure— power, AC, fiber and more.
Flux Branding was selected to develop a new identity for the place.* Working closely with the architects, developer and broker, we developed an all-new brand identity that distanced the renovated building from it’s past. The result was a new name, The Link, forming the basis for a powerful branding initiative.