flux branding

Appleton Coated visits Flux Studio

Appleton Coated visits Flux Studio

Big shout out to Appleton Coated paper company for stopping by our studio. We had the privilege of receiving a…

The Evolving State of the Gig Economy

The Evolving State of the Gig Economy

As we have all witnessed in the past few years, many jobs are shifting from conventional full-time positions to a…

CLARITY BETWEEN CYCLES

CLARITY BETWEEN CYCLES

See things as they really are. It’s the start of a new year; the beginning of the next calendar cycle….

HARVEST SHOP

HARVEST SHOP

Taking stock in Cannabusiness. Harvest is a cannabis dispensary located in San Francisco. To support the brand launch of the…

Safe Water Now

Safe Water Now

The Solution is Clear. SAFE Water Now is a U.S. non-profit providing expertise, services and resources to solve the problem…

Step 1: Ignite

Step 1: Ignite

IDEA is an acronym that refers to the 4 phase process we follow for revealing a new brand, or simply…

Step 2: Distill

Step 2: Distill

During the distill phase, our findings are summarized into a brand platform with vision, mission, beliefs and tone to build…

Step 3: Energize

Step 3: Energize

In the energize phase we develop the visual foundation for a new brand identity with logo, color, type, pattern and…